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JR Automation is pleased to be presenting the Grand Rapids Griffins game on Friday, December 8th at the Van Andel Arena in downtown Grand Rapids, Michigan.

JR Automation, a leading global systems integrator headquartered in Holland, Michigan will be joining the Grand Rapids Griffins for their “Salute To Heroes” night, honoring local military, police, fire and paramedic units throughout the game.

In addition to presenting the evening, JR Automation will also be demonstrating exciting new robotic technologies for fans during the games first intermission. JR’s engineers will bring a Universal UR-10 collaborative robot onto the ice which will use a t-shirt cannon to shoot customized JR shirts into the crowd. The collaborative robot will be mounted to a MiR100 automated-guided vehicle (AGV), moving from one end of the ice to the other, all controlled from the engineer’s mobile phone. 

JR Automation will also be displaying a two-armed, ABB YuMi collaborative robot near the north end of the concourse. This robot is designed to handle menial and redundant tasks allowing operators to focus on more difficult assembly operations. It is equipped with dual-servo grippers with vacuum and integrated vision cameras.

“We are thrilled to be presenting the Griffins Game Friday night,” Danielle Herek, JR’s Director of Human Resources, said. “We’re always looking for unique ways to get involved with our local community and to help spread the word about all our awesome and many career opportunities. We hope that the people who come out enjoy a great night of hockey, get to learn a little more about JR Automation, and hopefully see the Griffins defeat the Ice Hogs!”

Representatives from JR’s Talent Acquisition Team will be on-site at the game to answer questions and anyone interested in a career at JR is encouraged to visit our website: or connect with our team on Facebook Messenger!

JR Automation partners with the world's leading manufacturers to design, build, and integrate custom automation solutions. Headquartered in Holland, Michigan (USA), we have more than 1,200,000 sq. ft. (111,000 sq. m.) of office and production space around the world and more than 2,000 dedicated team members. We've handled even the most technically challenging large-scale projects, and you'll find our solutions operating 24/7 on 5 continents.


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JR Automation provides intelligent automated manufacturing and distribution technology solutions. We transform how the world's leading manufacturers make and distribute products.


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